Client: Bayer AG (DB:BAY)
Transaction: Strategic Alliance with United Industries Corporation
Industry: Consumer - Household Products
Service: Financial Advisory
Owner: Publicly Traded
Details: Bayer CropScience AG, a unit of the publicly-traded German healthcare and chemical company Bayer AG (DB:BAY), formed a strategic alliance with United Industries Corporation, a leading manufacturer and marketer of products for the consumer lawn and garden market. The alliance provided Bayer CropScience a minority stake in United Industries, granted United Industries access to certain proprietary Bayer CropScience technology and provided Bayer CropScience with access to United Industries' distribution network for the Bayer Advanced line of consumer lawn and garden products.

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